{"id":14725,"date":"2023-10-26T09:05:44","date_gmt":"2023-10-26T07:05:44","guid":{"rendered":"https:\/\/www.keyade.com\/fr\/?p=14725"},"modified":"2023-10-31T10:48:38","modified_gmt":"2023-10-31T08:48:38","slug":"campus-wpp-nouvelle-ere-keyade","status":"publish","type":"post","link":"https:\/\/www.keyade.com\/fr\/blog\/campus-wpp-nouvelle-ere-keyade\/","title":{"rendered":"Campus WPP : Nouvelle \u00e8re pour Keyade et ses partenaires"},"content":{"rendered":"\n

2023 est une ann\u00e9e charni\u00e8re pour Keyade, ses collaborateurs et ses partenaires (clients, agences et r\u00e9gies). Cela se manifeste par une nouvelle adresse, de nouvelles t\u00eates qui nous rejoignent dans le cadre du projet transagences Nexus<\/a> pour relever de plus grands enjeux, mais toujours au service d\u2019une m\u00eame ambition : placer l\u2019humain, la confiance et les projets communs au centre des objectifs de performance. Le nouveau campus WPP, qui r\u00e9unit au 145-149 rue Anatole France \u00e0 Levallois 18 agences et 2 000 collaborateurs porte ce projet d\u2019entreprise. Pr\u00e9sentation.<\/p>\n\n\n\n

\"Fa\u00e7ade<\/figure>\n\n\n\n

Plus qu\u2019un b\u00e2timent : un campus<\/h2>\n\n\n\n
\"Salle<\/figure>\n\n\n\n

Le projet de ce campus est de r\u00e9unir en un seul lieu l\u2019ensemble des agences WPP pour faciliter la collaboration, le partage des ressources et la cr\u00e9ation d’un environnement dynamique et stimulant. Cela commence bien s\u00fbr par des espaces privatifs pour les agences, lumineux, agr\u00e9ables \u00e0 vivre et plus grands que ce que nous avons connu par le pass\u00e9. Mais cela passe surtout par les 30 % d\u2019espaces partag\u00e9s o\u00f9 peuvent se r\u00e9unir des \u00e9quipes d\u2019agence ou des collaborateurs interagences qui \u0153uvrent pour la performance du m\u00eame client.<\/strong><\/p>\n\n\n\n

Pour pousser la collaboration encore plus loin, des espaces modulables ont \u00e9t\u00e9 pr\u00e9vus pour r\u00e9unir tous les m\u00e9tiers d\u2019agences diff\u00e9rentes qui travaillent sur un m\u00eame projet client<\/strong>. C\u2019est le cas de l\u2019espace OpenX, structure WPP d\u00e9di\u00e9e au groupe Coca-Cola qui r\u00e9unit les talents de sept agences WPP, mais peut aussi accueillir les sp\u00e9cialistes d\u2019autres agences pour booster la collaboration, la cr\u00e9ativit\u00e9 et les performances.<\/p>\n\n\n\n

Un v\u00e9ritable village olympique<\/strong>, espace o\u00f9 s\u2019installera les \u00e9quipes de diverses agences \u0153uvrant sur des projets li\u00e9s aux Jeux olympiques 2024, sera cr\u00e9\u00e9 au sein du campus pour favoriser des dynamiques de travail, organiser des conf\u00e9rences et, bien s\u00fbr, accueillir les clients !<\/p>\n\n\n\n

Et parce que qui dit campus, dit espace de travail individuel, les clients pourront bien s\u00fbr rester dans les espaces partag\u00e9s pour travailler confortablement avant de rentrer chez eux.<\/p>\n\n\n\n

Collaboration, collation et colloques<\/h2>\n\n\n\n
\"Salle<\/figure>\n\n\n\n

Parce que la collaboration ne se fait pas toujours autour d\u2019une table, de nombreux espaces informels ont \u00e9t\u00e9 pr\u00e9vus : espaces caf\u00e9, tea points, deux restaurants et 2 600 m\u00b2 de terrasses et balcons. Le tout est accessible aux personnes internes et aux partenaires des agences WPP.  <\/p>\n\n\n\n

Enfin, un auditorium de 250 places \u00e0 double hauteur est en train d\u2019\u00eatre achev\u00e9. Nous serons ravis de vous y accueillir dans le cadre d\u2019\u00e9v\u00e9nements organis\u00e9s autour de probl\u00e9matiques et sujets d\u2019avenir !<\/p>\n\n\n\n

Performance humaine\u2026 et \u00e9nerg\u00e9tique\u00a0!<\/h2>\n\n\n\n
\"Ruches<\/figure>\n\n\n
\n
\"\"<\/figure>\n<\/div>\n\n\n

Enfin, que serait la performance sans performance \u00e9nerg\u00e9tique ? Parce que nous n\u2019avons pas de plan\u00e8te B, les \u00e9quipes WPP ont trouv\u00e9 des alternatives pour respecter l\u2019environnement et ses engagements d\u2019atteindre le z\u00e9ro \u00e9mission carbone net d\u2019ici 2025. Cela a commenc\u00e9 par la r\u00e9utilisation de la structure en b\u00e9ton du b\u00e2timent d\u00e9j\u00e0 existant (jusqu\u2019\u00e0 -30% d\u2019\u00e9mission de CO2<\/sub>). Pour la gestion de la temp\u00e9rature, le campus est raccord\u00e9 \u00e0 un r\u00e9seau de chaleur aliment\u00e9 \u00e0 plus de 50% par des \u00e9nergies renouvelables et de r\u00e9cup\u00e9ration, ainsi qu\u2019\u00e0 un r\u00e9seau de refroidissement entra\u00eenant une diminution de 35% de la consommation d\u2019\u00e9lectricit\u00e9 et de 50% des \u00e9missions de CO2<\/sub>. Pour pr\u00e9server la biodiversit\u00e9, trois ruches ont aussi \u00e9t\u00e9 install\u00e9es sur le rooftop du campus pour accueillir 225 000 abeilles qui viendront butiner les alentours\u2026 et produire du miel ! \u00c0 vos tartines !<\/p>\n\n\n\n

Tous ces efforts, en plus des impacts positifs pour la plan\u00e8te, ont permis au campus d\u2019obtenir le label international BREAAM \u00ab Excellent \u00bb.<\/p>\n\n\n\n

Envie d\u2019en savoir plus ? Prenez rendez-vous. Nous vous ferons le tour du propri\u00e9taire. \ud83d\ude09<\/p>\n","protected":false},"excerpt":{"rendered":"

2023 est une ann\u00e9e charni\u00e8re pour Keyade, ses collaborateurs et ses partenaires (clients, agences et r\u00e9gies). Cela se manifeste par une nouvelle adresse, de nouvelles t\u00eates qui nous rejoignent dans le cadre du projet transagences Nexus pour relever de plus grands enjeux, mais toujours au service d\u2019une m\u00eame ambition : placer l\u2019humain, la confiance et les […]<\/p>\n","protected":false},"author":1,"featured_media":14741,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe"],"yoast_head":"\nCampus WPP : Nouvelle \u00e8re pour Keyade et ses partenaires - Keyade<\/title>\n<meta name=\"description\" content=\"Explorez le campus WPP, un lieu unique qui rassemble Keyade et les autres agences WPP pour stimuler collaboration, innovation et r\u00e9ussite des projets clients.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.keyade.com\/fr\/blog\/campus-wpp-nouvelle-ere-keyade\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Campus WPP : Nouvelle \u00e8re pour Keyade et ses partenaires - 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